Everyone at Organic Headshots has been at this for years: our photographers have photographed thousands of people, and our makeup artists have had just as many folks in their makeup chairs. And if there’s one thing nearly all our clients have in common, it’s that they’re nervous. Very few people walk into a photo studio excited to have their photo taken, and most of our clients see their visit as a necessary evil to get a photo for the bio page of their website, their LinkedIn profile photo, sales and marketing materials for their business, or, “because my boss made me come here to take a photo for the company website BUT I HATE HAVING MY PHOTO TAKEN SO LET’S MAKE THIS QUICK PLEASE.”
We’ve had countless informal discussions at the studio about how to put our clients at ease during such an anxiety-producing situation as having your photo taken, and we’ve developed systems and solutions for calming people down during photo sessions. We create a quiet, calming environment in the photo studio with snacks, drinks, and even an aromatherapy diffuser to freshen the air. We adjust the temperature if someone is too cool or too warm. We talk at length about what the photos are for and explain what we’re doing and how we’re going to get great photos for each person’s purpose. We show clients their photos as we’re taking them to allow for adjustments and feedback. We tell jokes. We laugh at the absurdity of striving for that perfect pose for that perfect photo like we’re all Kardashians on the red carpet. We listen to our clients’ stories of jobs lost, jobs found, career changes, life changes, new relationships, new babies, new puppies, and how well we can or can’t follow the storylines of Game of Thrones. Oh, and usually there’s an unofficial therapy dog lounging in a sunbeam or rolled over for bellyrubs, which has offered many a welcome distraction from the giant lens on the camera.
But last week we decided to take it a step further and formalize our training. We met with our friend David Klow, founder of Skylight Counseling Center and author of the new book, You Are Not Crazy: Letters From Your Therapist, in his office to talk about how we can help our clients enjoy the process of having their taken more; or at least stress less about it. David is a licensed therapist, Clinical Lecturer at the Department of Psychology at Northwestern University, an Adjunct Faculty member at Adler University, and runs professional training and workshops when he’s not managing his growing clinical staff at the counseling center.
David led us through an amazingly insightful discussion as we workshopped what our clients go through when having their photo taken, and we worked together to create new strategies and procedures to build our strengths in relieving photo-induced anxiety. Most importantly, we learned that we are the primary instrument taking someone’s photo, not the camera and the lighting and the posing. Those are merely tools we employ. The real photo is produced through the rapport we create with our subjects, the trust they have in us, and the authority we convey as professionals in our craft.
We are in the job of making people look good. Of capturing their personality in an image they need to further their careers, promote their work, demonstrate their capabilities, and project their individuality. We take that job very seriously.
So we invite you to test our strength. If you HATE having your photo taken and get nervous in front of a camera, PLEASE come to our studio. We love nervous people. Believe it or not, WE hate having our photos taken too– every single one of us working at Organic Headshots is behind the lens because we loathe being in front of it. So we get it. We understand your pain, and we want to help you feel better about getting a headshot. Have us come to your office to photograph your staff, or book an appointment for a session in our studio where you can munch on some snacks, listen to some soothing music, and rub a dog’s belly while we take your photo.